We then took our initial ideas to the computer and developed them using Adobe Illustrator. This projects brief asked us to do the following:

Create a delicious letterform which is aesthetically beautiful in structure and which is fully expressive of the personality you have claimed for it.

Work in large & black, white + grey tones only. Position your final letterform carefully within a square (minimum 210 x 210 mm) and include three descriptive words plus your name as part of the design (Hand or computer output). Flush mount on thin card.

'Q' - elegent | young | sophisticated

Following a short critique from fellow students and our lecturer we were given two words that were opposing the characteristics we had chosen for our first design. We were then asked to

(…) change its personality to match the words given through changes in media / tools / scale / quality of line / weight etc. The basic structure must remain the same although details will vary depending on the media / tools used. (…) Your name and the new characteristics must be included as part of the design. Colour may be used to intensify the expressive qualities. Flush mount at any appropriate size – min A5, max A3.

'Q' - elderly, confused

I very much enjoyed this project and feel it has deepened my understanding of typographic principle. I am also very much looking forward to learning more about the subject.